Traditional Indian fragrances, but with a twist
3 Reasons Why Youâll Love Laaveen Ambient Fragrances
1. Authentic Ingredients
We are committed to using only the highest quality ingredients in our fragrances. Our jasmine, lemongrass, Himalayan rose, and other key ingredients are sourced directly from their native regions, ensuring authenticity and purity. This focus on quality translates to fragrances that are potent, long-lasting, and true to their scent profiles.
2. Smells Luxurious
Discover a modern and refreshing take on a classic Indian ingredient that will enchant your senses and leave an unforgettable impression.
3. Removes Bad Odor
All our fragrances do more than scent your spacesâthey eliminate unwanted odors. Harnessing the power of carefully chosen ingredients, they neutralize bad smells, replacing them with soothing, invigorating, and exquisitely crafted scents. Experience a breath of fresh air as our fragrances turn your spaces into sanctuaries of aromatic bliss.
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The story
In 2018, we took a daring leap. Disheartened by a synthetic-dominated air-freshener market and a European-centric perfumery landscape, we envisioned a fragrant revolution, inspired by the soulful depth of Indian ingredients. Faced with skepticism and exclusion, our ambitions were deemed as fantasies of outsiders.
But we held steadfast. United with a small, daring US factory, we forged ahead, driven by our unwavering commitment to quality and innovation. We ventured into uncharted territories, blending traditional Indian essences with contemporary nuances, crafting bold, full-bodied scents that were a fragrant defiance to the status quo.
Today, our fragrance revolution has been embraced by over 150 brands. A testament to the allure of authenticity, our scents echo the Indian soul in a modern rhythm. The next chapter in our dramatic journey? Inviting our unique, daring fragrances into your homes. Stand with us, on the frontier of fragrance innovation. Immerse in the drama of our story, captured in every spritz of our unique scents.
Sourcing ingredients
Our journey begins in India, sourcing time-honored ingredients directly from their native soil. These vibrant elements are then reimagined through the lens of Western innovation, integrating contemporary ingredients and innovative accords. The result is a unique fusion of East and West, tradition and innovationâevocative fragrances that celebrate India's rich heritage while embracing the dynamic pulse of modernity.
